Fashion Boutiques: Sell Through WhatsApp Without Losing Track

Customers send screenshots from Instagram and ask 'Do you have this in M?' Squidfy answers sizes, prices and delivery instantly and turns chats into orders.

Clothing racks in a fashion boutique
Photo: Pexels

For fashion boutiques, WhatsApp is often where Instagram browsing becomes a sale. Customers send a screenshot and ask about sizes, colours and delivery.

Squidfy gives your team a shared inbox, an AI that knows your collection and policies, and a pipeline to make sure every 'I'll take it' becomes a paid order.

Common WhatsApp challenges

Size and stock questions. Many messages ask about availability in a particular size. Orders lost in chat. A customer who said 'yes' yesterday is forgotten today. Return policy confusion. Unclear policies lead to disputes.

Collection and size guide

Upload your catalog and size chart. The AI answers fit and fabric questions.

Order pipeline

Interested, Confirmed, Paid, Shipped, Delivered.

Clear policies

Delivery, exchange and return rules answered consistently.

Shared inbox

Sales staff in store and online all answer from the same number.

What to add to your knowledge base

The AI answers only from content you give it. Start with: Catalog (PDF); Size chart; Delivery fees and areas; Exchange and return policy; Store location and hours.

Which plan fits?

Standard is a strong starting point. Boutiques with both a physical store and online sales team can move to Pro for more seats. Every plan includes the shared inbox and knowledge base; yearly billing saves 20%, and Meta's WhatsApp message charges are billed separately.

Pro tip

Ask your AI to always confirm size and colour before passing an order to the team. It cuts wrong shipments.

What it looks like in a chat

Customer[screenshot] Do you have this abaya in size 56?
Squidfy AIYes, the black embroidered abaya is available in size 56 for AED 450. Delivery within the UAE takes 1–2 days. Would you like to order?
CustomerYes, to Sharjah
Squidfy AIGreat! Our team will confirm your order and share payment details shortly.

Example conversation. Prices and details are illustrative — your AI answers only from the knowledge you add.

Ready to run your WhatsApp from one inbox?

Get started free

← All articles