Bakeries & Cake Shops: Take Custom Orders Without the Back-and-Forth

Custom cake orders need sizes, flavours, dates and photos, and they all come through WhatsApp. Squidfy organises it so nothing is forgotten.

Fresh bread on display in a bakery
Photo: Pexels

Custom cakes are a bakery's best margin and its biggest headache. Each order needs flavour, size, decoration, date, delivery and a reference photo, usually spread across twenty WhatsApp messages.

Squidfy answers pricing and lead-time questions automatically, collects the details, and tracks every order on a pipeline so nothing gets baked late.

Common WhatsApp challenges

Endless clarifying messages. Customers don't know what sizes or flavours you offer until they ask. Orders lost in chat history. A birthday cake mentioned three weeks ago is easy to forget. Peak seasons overwhelm. Ramadan, Eid and graduation season multiply messages.

Price and lead-time answers

Sizes, servings, flavours and how many days' notice you need, all from your catalog.

Order pipeline by stage

Enquiry, Design Agreed, Deposit Paid, Baking, Delivered. Everyone sees what's next.

Internal notes for the kitchen

Record 'eggless, write Happy 5th Birthday Layla' as a note the customer never sees.

Multilingual

Answer in Arabic or English automatically.

What to add to your knowledge base

The AI answers only from content you give it. Start with: Cake sizes, servings and base prices; Flavours and fillings; Lead times and deposit policy; Delivery areas and fees; Eggless and sugar-free options.

Which plan fits?

Standard's pipeline and internal notes are ideal for custom orders. Bakeries with several branches should consider Business for multi-location support. Every plan includes the shared inbox and knowledge base; yearly billing saves 20%, and Meta's WhatsApp message charges are billed separately.

Pro tip

Use Kanban stages that match your kitchen workflow. When the baker opens the board each morning, it becomes your production list.

What it looks like in a chat

CustomerI need a cake for 20 people on Saturday, chocolate
Squidfy AIHappy to help! A 2 kg chocolate cake serves about 20 and starts at AED 280 with simple decoration. Custom designs need 48 hours' notice, so Saturday works. Do you have a design photo?
Customer[photo]
Squidfy AIThank you! Our cake designer will review it and confirm the final price with you shortly.

Example conversation. Prices and details are illustrative — your AI answers only from the knowledge you add.

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